MAY 2020 - LUXURY MARKET REPORT FOR SACRAMENTO COUNTY

May 2020 - Luxury Market Report for Placer County

Why You Should Have a Buyer's Agent

A listing agent represents a seller. If you want to buy a house, find a buyer’s agent to work on your behalf.

An exclusive buyer’s agent will show you any properties that suit your needs, regardless of which company listed them and how much money the agent could make.

A buyer’s agent and seller’s agent will split the commission.

Find a buyer’s agent online or through word of mouth. Look for someone who understands the local market and is a good listener.

If you don’t have a buyer’s agency agreement, the agent represents the seller.

Make sure the contract says the agent has a fiduciary duty to represent your interests.

March 2020 - Luxury Market Report for Placer County

March 2020 - Luxury Market Report for the Sacramento area

Seal the Deal With a Letter

After all the house hunting, after applying for a mortgage, and after figuring out how much you want to spend on a house, you know what can make the difference and convince the current owners to accept your bid?

A letter.

That’s right. Even in this age of high-tech, a hand-written letter explaining why you want to live in a home can actually convince people to sell to you as opposed to someone else; even if the other person’s bid is slightly higher. So here’s how to put pen to paper and write a perfect note to the people who are selling the house you want to live in.

Make it Personal 
Tell the current owners a little about yourself. If you’re a young couple starting out, write about how this house is the perfect place for you to start your life together. If you have kids, tell them how much you love the neighborhood and school district. And if you’re a retiree, write about how you look forward to spending special time with your grandchildren there.

Mention the House Itself 
Think about the things in the home that you truly love, the aspects that made you say, “I want this house.” Maybe the kitchen window leads to a beautiful view you want to enjoy as you drink your morning coffee. Or perhaps there’s a swing set or pool you picture your kids playing in. If the home has a beautiful garden, tell them you look forward to keeping it beautiful and thriving, they’ll appreciate knowing that their years of hard work will be built upon.

Praise the Neighborhood 
While looking for your dream home, you’ve done your research into the neighborhood. Tell the current owners how much you love their town and mention specific parks, shops, or attractions. Perhaps they suggested a restaurant to you. If you went there, tell them how much you liked it and look forward to enjoying many meals there.

Most importantly, be sincere. The more honest and heartfelt your letter is, the more effective it will be.